Style The Way You Look

London Collections: Men – Day 1

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Man I’m tired.

After a great event at Dolce & Gabbana on Sunday evening, and a mysterious tweet from Kylie Minogue (I think she thought I was Charlie Siem who played the violin on the night) I caught up on work late into the night.

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The first event was the BFC Breakfast at 8:30am, where I expected a classic british fry up, only to be offered small canap├ęs which looked like the smallest egg and bacon sandwiches you can imagine. The food wasn’t an issue though, as it was great to see a selection of the designers collections, along with networking with some great people.

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On the day I had a videographer and a photographer working for MFM, alongside partnering with River Island for a feature, so I wanted to spend the day floating around the venues as much as possible.

After a long day of shows, presentations, events, parties and a dinner with some of the MFM team, here’s a round up of some of the best bits.

Mr Hare

One of the best in my opinion, a strong collection with a powerful presentation. I really liked the whole footwear collection, alongside the leather sleeved, black overcoat. Props to Mr Hare and the team for a great presentation.

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Paul Costelloe

Showcasing on the 2nd floor of The Hospital Club, I was asked down to meet Paul and the PR team. I’ve covered something for Paul Costelloe before for MFM, but to be honest, it didn’t really grab much of my attention. Seeing the pieces in person though really changed my mind about the brand, as the fabrics really are a stand out feature. Walking through the heritage range, the classic italian tailoring range, alongside the statement pieces, it really is a strong collection from Paul Costelloe. I also got time to chat to Gary Cahill (Chelsea & England Defender) about being the face of the brand and of course the odd footy question.

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Topman Design

Of course, one of the most anticipated events of the three days, Topman Design didn’t fail to impress. With a front row consisting of some industry big guns, alongside Tinie Tempah, Nick Grimshaw, Wretch 32, Oliver Cheshire and David Gandy, the collection was strong. With a heavy focus on cropped knitwear, the bright reds showed the colour is here to stay next season. Indoor rain was a great conclusion to a great show.

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Hardy Amies

A presentation which I really wanted to get too was Hardy Amies. A brand favourite of mine, the AW14 collection really is superb. With classic tailoring, and a nod to modern trends, I’d happily buy the whole collection if money grew on trees.

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Orlebar Brown

It felt like a tropical paradise at the Orlebar Brown presentation, greeted with a coconut. Of course, the swimwear range is again a very strong part of the collection, with heavy focus on prints. The clothing lacked a little, although their was some navy relaxed chinos which were a must have. Live illustrations from an amazing artist also added to a great event.

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An excellent day, a round up of day 2 will come tomorrow!

Paul McGregor
Founder of MFM, Lecturer at the London College of Fashion and Online Consultant.
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3 Comments
  • Happy New Year!Paul McGregor Jan 14,2014 at 4:07 pm

    […] London Collections: Men – Day 1 […]

  • Elliot Suiter Jan 11,2014 at 8:45 pm

    What was your favourite collection from the day? Hardy aimes and Paul Costello look great but I am biased towards suits. Do you think the use of Gary Cahill as a front man will protray a good image?

    • Paul McGregor Jan 13,2014 at 2:26 pm

      I don’t think Gary will do any harm to the brand, he’s a really down to earth guy and seems to really have an interest in the brand. My favourite collection was from Hardy Amies defiantly.

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